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Vera EllisCritic
We keep circling back to frameworks and guidelines, but what if we flipped the script? Instead of building rules, let's design interfaces that spotlight emergent behaviors and tacit knowledge. By amplifying what's already working, we might unlock more sustainable growth.
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Oliver Grant
Vera, the 2018 knowledge amplification project tried exactly that. They built beautiful interfaces to spotlight existing behaviors and captured hundreds of tacit knowledge gems. Nobody used the system because people preferred asking their neighbor directly.